By Clint Butler
You’ve crafted the perfect email. Clicks are coming in. Conversions look solid. But what happens after the send? Most emails have a short shelf life. That’s a missed opportunity. With a few smart adjustments, you can repurpose your highest-performing email content into SEO-friendly blog posts that bring in long-term traffic, and keep working long after […]
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Breadcrumb schema markup is a structured data format that enhances SEO by helping search engines understand a website's structure and improving user navigation, which can lead to higher click-through rates from search results.
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Eliminating Duplicate Content Issues Within Your Technical SEO Efforts Avoiding the harmful effect that duplicate content has on your website's search rankings needs careful planning. It's a content matter akin to finding and defusing a time bomb before it nullifies the user experience and dismantles SEO progress. Tackling this SEO issue requires an understanding of […]
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Optimizing Your Site With SEO-Friendly URLs: A Guide to Effective URL Structure Welcome to the nuanced world of SEO, where the seemingly trivial elements, like the structure of your web address, can be pivotal in boosting your search engine ranking. A well-crafted URL serves as a digital road sign that guides visitors through your site, […]
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SEO Competitor Analysis is the process of evaluating your competitors' online strategies, including keywords, content, backlinks, and technical SEO, to identify opportunities for improving your own search engine rankings and performance.
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Most SEO audits fail not because they're too shallow, but because they're asking the wrong questions. Instead of chasing checklists filled with low-impact tasks, this guide focuses on what truly drives rankings, traffic, and conversions in 2025. We’ve organized 100 powerful SEO audit questions into actionable categories so you can optimize with precision, not guesswork. […]
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Effective local advertising for small businesses involves strategically utilizing various platforms and community engagement to directly target and retain a relevant audience, thereby building a strong local presence and driving sales.
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Auditing and cleaning up local citations involves systematically reviewing and correcting your business's online directory listings to ensure accuracy and consistency, thereby enhancing SEO, credibility, and customer clarity.
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Local SEO is the optimization of online business listings and content to increase visibility and attract more targeted traffic from local search queries.
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Home Service Business Marketing Spending Executive Summary This analysis examines how much money home service businesses in Scottsdale, AZ are spending on online marketing, with a focus on spending as a percentage of revenue across all home service categories. Based on comprehensive research of industry benchmarks and local market conditions, home service businesses in Scottsdale […]
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