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SEO This Week Episode 182

SEO This Week Episode 182

Pumping Out Content and Link Audits

Welcome to SEO This Week Episode 182. This week we bring you 11 articles that I think you'll get a ton out of.

We highlight Microsoft's new Hotjar killer that I think SEO company people will be able to get more out of. We'll also take a look at a cool method for generating content with your smartphone what will help you knock out content at a faster pace.

Then I'll show off a link building method you might want to research a bit more if you've held off on doing it at this point.

Finally, we'll continue with our site audit by looking at the backlink profile of our law site.

So grab some coffee, a notebook, and enjoy Episode 182!

Landing Pages: The Definitive Guide

A landing page is a page that’s designed to facilitate a single desired action, such as making a purchase, filling out a form, signing up for a free trial or entering an email address.

It’s called a landing page because it’s a page where users “land” after clicking on a link in a Facebook post, Google Ad, email newsletter or any other traffic source.

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The Mechanics of E-A-T: How Google Patents Can Help Explain How E-A-T Works

Ever since E-A-T has taken on a central role in the SEO discussion, it has become the source of many myths and misconceptions.

It has also proven to be a difficult topic for many in our industry to understand.

The reasons for this are clear.

Beyond sharing a select few resources about E-A-T, Google hasn’t explicitly confirmed which ranking factors are considered part of their E-A-T evaluations aside from PageRank and links.

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What do Journalists want? – The ultimate Digital PR guide to the inner workings of a Journalist

It’s one of those questions that everyone in the Digital PR industry is asking. Your digital PR campaign success hinges on you understanding the answer to that very question. It has hundreds of social media posts dedicated to it. It has thousands of blogs analysing it. It even has books dedicated to it. All trying to discover what it is journalists actually want?

Well, we came up with a revolutionary idea. We thought we’d ask them!

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SEO for News Publications or Media Websites - YouTube

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[METHOD] How to churn out 10,000 words every day without touching your keyboard using your Smartphone

Ok guys this is a tutorial and I am going to show you how to churn out 10000 words in a day without touching your keyboard, and the good thing is you'll be using your smartphone for this.
All the applications that are needed to achieve this are all on Google play store and they are free to use.
You don't need to waste money on dragon naturally speaking or any other costly AI dictation software.
So what do you need?
1. Gboard application
2. Sticky notes application
3. Grammarly keyboard.
4. WriterP
4. Internet connection
5. Brain.apk (I'm just kidding)

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See what your users want - with Clarity.

Replay user sessions and explore heatmaps to make your website work better for your customers and your business, for free.

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Voice Search: A No-Nonsense Guide

More people than ever are searching by voice. So it’s no surprise that the question on everyone’s lips is: ‘Hey Google, how do I optimize for voice search?’

It’s a fair question, but is it even possible?

In this post, you’ll learn:

Voice search is where someone uses their voice to interact with a search engine rather than searching by text.

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Analyzing & fixing organic traffic drops

We've all been there.

That panic when a Google algorithm update rolls out, and it isn't in your favor. Or maybe it's when a pandemic hits and nobody wants to travel causing demand to plummet?

It's 2020, who knows.

In these situations, one of the best things you can do is first, take a deep breath.

And then second, start diving into the data to find where the drop has occurred and then begin creating a plan to fix it.

Read on for an actionable guide on both analyzing and then fixing a drop in organic traffic.

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Sunsetting support for data-vocabulary

Structured data schemas such as and are used to define shared meaningful structures for markup-based applications on the Web. With the increasing usage and popularity of we decided to focus our development on a single SD scheme. As of April 6, 2020, markup will no longer be eligible for Google rich result features.

As a preparation for the change and starting today, Search Console will issue warnings for pages using the schema so that you can prepare for the sunset in time. This will allow you to easily identify pages using that markup and replace the markup with

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3 Reasons Why You Need to Integrate CRO with SEO

Conversion rate optimization (CRO) can dovetail effectively with most marketing channels.

However, it is rarely systematically included within search engine optimization (SEO) campaigns, and that is often a mistake.

While SEO and CRO have clearly defined roles to play (which we will explore next), they can also provide substantial cumulative gains, outweighing the value of each when used in isolation.

In this post, I share three of the most impactful reasons for businesses to reconsider a more integrated approach to deploying SEO with CRO.

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10 Google Sheets Add-Ons That Make SEO Work Easier

Just when you think Google Sheets can’t get any better, you stumble across an add-on that makes your job just a little easier.

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How to Get Google to Index Your Website

If your content isn’t on Google, does it even exist?

For your website to be visible on the dominant search engine, it first needs to be indexed. In this article, we’ll show you how to get Google to index your site quickly and efficiently and what roadblocks to avoid hitting.

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