SEO This Week Episode 155 – Toxic Backlinks, Tag Tools, Testing

SEO This Week Episode 155 – Toxic Backlinks, Tag Tools, Testing

Welcome to another episode of SEO This Week, I hope you had a great weekend and ready to dive into the world of SEO again.  I know, its Tuesday, but I don't do any real brain work until Tuesday anyway.  So, this week on Episode 155 we are taking a look at Faceted Navigation, toxic backlinks, best practices, featured snippets, and a whole lot more.

So grab some coffee and notepad and enjoy the ride that is SEO This Week Episode 155.


SEO: Why Your Faceted Navigation Pages Aren’t Ranking

The filters and facets utilized by ecommerce sites allow shoppers to quickly narrow a product set by color, style, or other attributes. It’s called faceted navigation. It’s ideal for targeting keywords with midsized demand. And it can seriously boost organic search traffic.

Click here to view the original web page at www.practicalecommerce.com


Toxic Backlinks – How They Hurt SEO, and How to Get Rid of Them

Earning backlinks is an essential part of off-site SEO, and obtaining more backlinks is called link building. But like so many aspects of SEO optimization, link building is not straightforward. Most backlinks are good, some are great, and others are toxic. Too many toxic backlinks can harm your ranking.

Click here to view the original web page at www.socialmediatoday.com


New Tool Shows Tags for Any YouTube Video to Help Improve Your YouTube SEO

This could be a handy extension to add to your process.

Click here to view the original web page at www.socialmediatoday.com


12 SEO Best Practices That Everyone Should Follow

Most lists of SEO best practices are packed to the brim with bad, out of date advice. Either that or they focus on things that only apply to a small percentage of readers.

Best practices should be followed by everyone, whether you’re running a blog, ecommerce store, or local brick and mortar store.

Best practices should be followed by everyone, whether you’re running a blog, ecommerce store, or local brick and mortar store.

Click here to view the original web page at ahrefs.com


Google’s Advice on How to Hire an SEO

Google shared a three-step guide on hiring an SEO for businesses who may be doing so for the first time.

This advice was provided in the latest episode of Google’s Search for Beginners series on YouTube, which is an extended version of the advice provided in the previous episode.

Click here to view the original web page at www.searchenginejournal.com


Google Featured Snippets: A 2020 SEO Guide

Targeting featured snippets is not a new SEO strategy.

For several years now, SEO professionals have shared common best practices used to earn these coveted paragraphs, list, or table results.

But Google has unveiled a handful of new updates to featured snippets in the past couple of years, which affect which content is selected and how the snippets appear in the search results.

Click here to view the original web page at www.searchenginejournal.com


Are H1 Tags Necessary for Ranking? [SEO Experiment]

In earlier days of search marketing, SEOs often heard the same two best practices repeated so many times it became implanted in our brains:

  1. Wrap the title of your page in H1 tags
  2. Use one — and only one — H1 tag per page

Over time, SEOs started to abandon these ideas, and the strict concept of using a single H1 was replaced by “large text near the top of the page.”

Google grew better at content analysis and understanding how the pieces of the page fit together. Given how often publishers make mistakes with HTML markup, it makes sense that they would try to figure it out for themselves.

So of course, we decided to test it… with science!