Episode 144 – SEO This Week – Content, Podcasts, Infographics
Welcome to Episode 144 of SEO This Week!
Today we will be taking a look at an article about link building with podcasts, something I do with SEO This Week. We'll also be looking at effectively using your robots.txt, finding feature snippet opportunities, keyword research, and using the title attribute correctly in your html.
All this and more on SEO This Week Episode 144!
Pint-Sized Marketing – A Repeatable Content Generation Process that Generated Over 100,000 Search Clicks in Less Than 12 Months
How to Use Podcasts for Link Building
Podcasts have gone from relative obscurity less than a decade ago to one of the fastest-growing marketing channels available today.
But the power of podcasts isn’t limited to reaching people who are listening.
When properly leveraged, podcasts can have a powerful impact on organic search, too.
Robots.txt file and SEO: The Ultimate Guide
A robots.txt file contains directives for search engines, which you can use to prevent search engines from crawling specific parts of your website, thereby giving search engines helpful tips on how they can best crawl your website and preventing duplicate content. The robots.txt file plays a big role in SEO.
Building 100% White Hat Infographic Links At Scale
This post is based on the private workshop we ran for our clients at the 2019 Chiang Mai SEO conference. We demonstrated how we landed 28 links over Ahrefs domain rating 20 for our CBD client, all via infographic link building. This post will show you fully transparent, how you can do the same.
Note: We landed over 55 links in total, but only 28 were over DR 20. As a bonus, we also submitted the infographics to over 40 infographic and statistic sharing websites, which provided an excellent natural mix of no-follow links and referral traffic. We even landed a client who contacted us to have one made!
Find Featured Snippet Opportunities
A Beginner’s Guide to Keyword Research in 2020
Starting with the implementation of semantic search, Google's been changing its search algorithms to shift focus from keyword matching to topic recognition and satisfying search intent to the fullest extent possible.
It, however, doesn't mean that we should forget about keywords when building an SEO strategy. Keyword research is as relevant as ever, and it makes the foundation for all further SEO activities, including content planning, optimization, and structuring, website's on-page, etc.
But as the concept of search has changed, the approach to keyword research should also change. Let's drill into making the most of keyword research in 2020.
W3 Total Cache 0.11.0 Released
We are constantly improving W3 Total Cache— and listening to your feedback has allowed us to continue offering a top-notch product. In this latest release, we are proud to introduce some new features and improvements which will help you further
increase the speed and performance of your website. The first new addition that we would like to highlight is Image Lazy Loading, a completely new and highly requested feature to W3 Total Cache that came directly from our users.
How to Use the Link Title Attribute Correctly
There are several link attributes used for SEO, including the link title attribute.
In fact, as of late there has been a transformation in link attributes that you can use (although, this is beyond the scope of this article).
With the popularity of platforms like WordPress, it is easy to make mistakes, even when writing proper HTML code.
These silly mistakes can negatively impact things when done enough and they become habits.
How to Use Google’s Natural Language API to Level Up Your SEO
We use search engines all the time, but we aren’t always the best at asking questions.
Take this half-thought out and poorly written search query as an example:
Thankfully, Google still serves us relevant results. How? Natural language processing (NLP).